Affliction: Ready to Submit?

Hear that gurgling noise in the world of sports business? It's the sound of Affliction Entertainment...operates more like Red Bull, which invests in action sports to build its overall brand. Affliction Entertainment...

Blog Entry | Conversation | March 09, 2009

ESPN The Magazine: A darker shade of White

You think of Shaun White as that smiling snowboarder from Torino. But the world's best skaters know now that this Flying Tomato can crush 'em.

Story | Conversation | July 20, 2006

Swimmer signs 10-year deal

...deals don't happen very often in the sports marketing world. The concept was fathered by David...be historical," said Peter Carlisle, director of Olympic & Action Sports for Octagon and the agent for Lochte...

Blog Entry | Conversation | May 24, 2006

Gilbert's griping backfires

...Mountain Dew, which because of its involvement in action sports, already has sponsorship deals with gold medal snowboarders...

Blog Entry | Conversation | February 24, 2006

Bleiler, Jacobellis ready to make Olympic mark

ESPN The Magazine's Lindsay Berra writes that snowboarders Gretchen Bleiler and Lindsey Jacobellis are more than ready to become Olympic icons.

Story | Conversation | January 08, 2006

...Peter Carlisle, Octagon's Director of Olympics and Action Sports." As for Phelps, he says many things have...

Blog Entry | Conversation | August 15, 2005

...law and, unlike other factories in the same general region." "Reebok believes that the inaccurate and unfair actions by Mr. Kernaghan do little to advance the cause of human rights for the workers he claims...

Blog Entry | Conversation | July 22, 2005

Road Trippin'

In which the author goes looking for the soul of X -- and gets lost along the way.

Story | Conversation | August 08, 2003

Wham Bam

Skateboard hotshot, Jackass star, filmmaker and gear mogul -- hey, Bam Margera's just your average 23-year-old suburban homeowner.

Story | Conversation | June 09, 2003

Kid Stuff

Shaun White, snowboarding's hottest star, is set to blow it up in skateboarding, too. Not bad for your basic mom-and-apple pie teenager.

Story | Conversation | May 12, 2003

Speed Chaser

A day in Daron Rahlves' off-season makes a downhill course seem like a bunny slope.

Story | Conversation | April 02, 2003

The 10 best linebackers in America

While there was so much preseason hype about how a great crop of QBs were going to dominate the college season, it's proven to be a pretty special sea...

Blog Entry | Conversation | November 04, 2009

SG Gbinije rises to the challenge

Michael Gbinije was a marked man at this past weekend's Halloween Havoc event.

Story | Conversation | November 02, 2009

Team preview: Kennesaw State

Blue Ribbon Yearbook previews the 2009-10 college basketball season, exclusively on Insider.

Story | Conversation | October 29, 2009

Behind the Bets: The silent killer

With NFL favorites on the rampage this season, bettors stand to make a killing on parlays. Chad Millman talks to Vegas pros to get the lowdown on how these three-games-or-more bets have evolved from the sucker to smart man's play.

Story | Conversation | October 28, 2009