While Georgia's Sanford Stadium is no stranger to big football, the stadium's other non-football events have been few but different.
For UGA's Athletic Association staff, finding new and innovative ways to keep fans coming back -- and coming back happy -- is at the forefront of the school's ever-expanding spectator amenities.
Georgia AD Greg McGarity is glad to be talking contract specs with coach Mark Richt, as the two sides have a mutual desire to stick together for a while.
Georgia wasn't expected to maintain its success from the 2010-11 season with its personnel losses. But the Bulldogs hope this season's 15-17 mark is a minor blip on the radar.