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4 results for "darren rovell"

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  1. Let the bidding begin

    Darren Rovell

    Now that LeBron James has declared for the NBA draft, shoe company execs are rolling up their sleeves to sign the likely No. 1 pick to an endorsement deal.

    Story | Conversation | April 25, 2003
  2. Coming to America soon: Yao Ming Basketball

    Darren Rovell

    Yao Ming on Monday signed an endorsement deal with Sorrent, a developer of interactive games for wireless devices that will make a game called Yao Ming Basketball.

    Story | Conversation | January 06, 2003
  3. Sizing up Yao Ming's marketability

    Darren Rovell

    Yao Ming is in a rare position as his agent plots how to market him in America.

    Story | Conversation | July 23, 2002
  4. Out-of-staters buck up at Bethpage

    Darren Rovell

    The 2002 U.S. Open course is cashing in on its popularity with out-of-state golfers.

    Story | Conversation | July 18, 2002