Owner Mark Cuban can't put a price on Rick Carlisle's perfect fit as Mavs' coach.
Mark Cuban could see a significant boost in the Mavs' value thanks to their title run.
The NBA Finals is the third leg of the Dallas area's triple crown of sports.
The new Rangers owners should keep up with the Joneses ... and Cubans.
Obstructed View: This fish story looks at the one who got away from Jerry.
Title-starved North Texas still talking a big game
Values of the various major sport franchises