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3 results for "kristi dosh"

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  1. Women's apparel sales grow

    Kristi Dosh

    From colleges to the pros, female sports fans are becoming a bigger part of the marketing landscape, especially when it comes to apparel. Check out these numbers: • Collegiate Licensing Company, who handles licensing for nearly 200 ...

    Blog | September 13, 2013
  2. espnW -- ESPN The Magazine examines highest-paid female athletes ...

    Kristi Dosh

    In a survey of the highest-paid athletes by country conducted by ESPN The Magazine, the WTA is the place for female athletes to earn the highest salary. The LPGA, meanwhile, is looking to tennis to up the ante in nontraditional markets.

    Story | Conversation | June 10, 2013
  3. NFL finding success in targeting women fans through merchandise, ...

    Kristi Dosh

    The NFL's concerted effort the past two years to market the game and apparel to women is showing signs of paying off, but sales of league merchandise still trail Major League Baseball and collegiate-licensed materials.

    Story | Conversation | February 03, 2012