A Texas insurance company said Monday it is demanding the return of $7.5 million in bonus money paid to dethroned cyclist Lance Armstrong.
In less than a week, Lance Armstrong now has lost every single one of his endorsement deals as Oakley dropped his sponsorship Monday.
Nike announced Wednesday that it has terminated its endorsement deal with Lance Armstrong.
If the donations to the Lance Armstrong Foundation are going to tail off, it certainly didn't happen on Day 1, as CEO Doug Ulman told ESPN on Friday night that unsolicited donations were up almost 25 times as compared to the day before.
The question is simple in the wake of Lance Armstrong deciding to give up his fight with the USADA: What do we think of him? The answer is far from simple.
Lance Armstrong's career on a bike might be at an end, but his career as a marketer isn't slowing down.
Lance Armstrong's wristbands have become a fashion statement that spans sports to entertainment to politics.