124 Results for lebron james

No playoff payoff in New York, Boston and Philly

Darren Rovell, ESPN.com

Big-market New York, Boston and Philly won't make the NBA playoffs this season.

Story | Conversation | April 17, 2006

Wade No. 1 in NBA jersey sales

Darren Rovell, ESPN.com

There might be a tight race for the NBA MVP award, but in the eyes of those buying the league's jerseys, Dwyane Wade is the clear winner.

Story | Conversation | April 14, 2006

Athletes who fell after much marketing hype

Darren Rovell, ESPN.com

With many American Olympians falling under the light of pre-Torino hype, Darren Rovell takes a look at some of the biggest marketing busts.

Story | Conversation | February 24, 2006

Nike releases Kobe's signature shoe

Darren Rovell, ESPN.com

Even though Kobe Bryant's rep has taken a hit, Nike is releasing his signature shoe.

Story | Conversation | December 22, 2005

Jersey sales: Wade No. 1, A.I. No. 2, James No. 3

Darren Rovell, ESPN.com

Miami Heat guard Dwyane Wade will top the league's best-selling jersey list when it is released Thursday.

Story | Conversation | December 14, 2005

Fancy Shaq footwear for 40 bucks

Darren Rovell, ESPN.com

Can't spend a small fortune for sneakers? Darren Rovell says Shaquille O'Neal is there for you.

Story | Conversation | December 02, 2005

Kobe's image adrift in negative 'stratosphere'

Darren Rovell, ESPN.com

After his brush with the law, Kobe Bryant's image took a hit. Can he make a comeback in the marketing world?

Story | Conversation | October 18, 2005

Converse locks up Wade deal before term expires

Darren Rovell, ESPN.com

Miami Heat star Dwyane Wade started his career in Converse shoes, and he'll continue it in them for a long time to come , ESPN.com's Darren Rovell reports.

Story | Conversation | September 21, 2005

The rise of competitive BBQing

Darren Rovell, ESPN.com

Right behind poker and competitive eating, competitive barbecuing is quickly becoming quite popular around the country, says Darren Rovell.

Story | Conversation | September 08, 2005

James' likeness to appear on Bobby Labonte's car

Darren Rovell, ESPN.com

LeBron James is going for a ride next Saturday night. The Cavaliers guard will Bobby Labonte's hood for the Sharpie 500 at the Bristol Motor Speedway.

Story | Conversation | August 16, 2005

Iverson agent Rose will also represent LeBron

Darren Rovell, ESPN.com

Players union spokesman Dan Wasserman says the union did receive the official letter, specifying that James was choosing Rose to represent him in contract negotiations.

Story | Conversation | August 05, 2005

Nike brands shoes with Kobe logo

Darren Rovell, ESPN.com

Nike unveiled its Kobe Bryant logo on the fourth version of its Air Huarache 2K5 shoes, which debuted Tuesday.

Story | Conversation | July 28, 2005

Crosby: The 'Roethlisberger of the NHL'?

Darren Rovell, ESPN.com

Sidney Crosby isn't going to New York or L.A., but the 17-year-old phenom shouldn't have much trouble making a buck in Pittsburgh.

Story | Conversation | July 22, 2005

Have money, need consumers

Darren Rovell, ESPN.com

Shoe companies can no longer rely on top athletes to succesfully pitch a sneaker. Darren Rovell on the reshaping of selling shoes.

Story | Conversation | July 07, 2005

Students learn about legal issues, negotiations

Darren Rovell, ESPN.com

Online courses have been created to help start the careers of aspiring sports agents.

Story | Conversation | May 31, 2005