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5 results for "lebron james"

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  1. Sports entities chase social media revenue -- reporting from Jock...

    Ryan Corazza

    In his look at the past year of social media and sports, Ryan Corazza details how players, teams and leagues are reaching out to more fans while trying to grab more revenue.

    Story | Conversation | December 22, 2010

  2. LeBron opens up on hateful messages -- reporting from Jock-o-sphe...

    Ryan Corazza

    Miami Heat star LeBron James shares the worst of fan comments on Twitter while New Orleans Saints quarterback Drew Brees invites the public's help to name his newborn.

    Story | Conversation | October 20, 2010

  3. Kanye, LeBron follow same social media marketing playbook -- repo...

    Ryan Corazza

    Kanye West recently joined Twitter with a strategy similar to LeBron James' sudden social media interest, and it's a pattern that marketing-savvy athletes might be wise to follow.

    Story | Conversation | August 04, 2010

  4. Fans can't quit talking about LeBron -- reporting from Jock-o-sph...

    Ryan Corazza

    The Jock-o-sphere has been spinning wildly lately with fans who despise LeBron James still pouring a lot of energy into him, World Cup Internet traffic records and an iPad app for Ochocinco.

    Story | Conversation | July 15, 2010

  5. Mega-brand players just too big to tweet -- reporting from the Jo...

    Ryan Corazza

    Besides his main job as the Cavaliers' franchise, LeBron James has a new book and a new movie out soon. But like other mega-stars of the sports world, King James doesn't bother with Twitter.

    Story | Conversation | October 08, 2009
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