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19 results for "marketing"

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  1. What the NBA’s Partnership With Brazil Means for the Future...

    Zach Lowe

    The NBA has struck a groundbreaking partnership with Brazil's top domestic basketball league in which the two will share best practices, marketing strategies, and player development techniques, per sources familiar with the situation. Th...

    Blog | October 27, 2014
  2. The Genius of the Ron Burgundy Press Tour

    Tess Lynch

    A regional inevitability in Los Angeles is finding yourself at The Grove. Maybe you need something that is only available at one of The Grove's many shops, or you're starving and brain-blocked and are enticed by the options of the farmers market, or ...

    Blog | November 26, 2013
  3. Movie Poster Roundup: Because What Else Are You Going to Stare at...

    Wesley Morris

    I don't have any science to support this, but at some megaplexes the trip from the entrance to the seat of your movie has got to be a quarter of a mile. In some cases, it's easer to find the car you parked than it is the film you drove there to see. ...

    Blog | August 20, 2013
  4. The Masked Man Podcast: Jensen Karp and Aubrey Sitterson Talk Sum...

    Grantland Network

    On this very special SummerSlam podcast, David "The Masked Man" Shoemaker is joined by comedian, gallery owner, and former WWE writer Jensen Karp (@JensenClan88) and comics writer, wrestling aesthete, and interactive marketing manager for WWE 2K Aubr...

    Blog | August 15, 2013
  5. Daft Punk Randomizes Its Way to No. 1 on the Billboard 200

    Amos Barshad

    After all the rumors, anticipation, impeccable marketing campaign gambits, and, oh right, the actual music, Daft Punk's highly anticipated comeback record, Random Access Memories, landed on May 17 into a swirl of love and hate and ubiquity. (A few we...

    Blog | May 29, 2013
  6. Trailers of the Week: Catching Fire, R.I.P.D., Star Trek: Into Da...

    Rembert Browne and Dan Silver

    The Hunger Games: Catching Fire — Teaser (November 22) Silver: The withholding of imagery from the actual Hunger Games themselves was blatant in the marketing of the first film — the trailer gave only a brief glimpse of Tributes dart...

    Blog | April 19, 2013
  7. Kliff Kingsbury, Texas Tech, and the Elements of Style

    Michael Weinreb

    I have never been to Lubbock, and therefore I have never visited Chrome, the clothing store owned by Texas Tech alum Stephen Spiegelberg, who became the source of mockery this week when a rather fervid marketing memo he sent to a deputy athletic dire...

    Blog | March 05, 2013
  8. About Last Night: The Clippers Are Kings of L.A.

    Spike Friedman

    In case you were busy helping J.J. Abrams run a viral marketing campaign for Star Trek Into Darkness in Central Russia, here's what you missed in sports on Thursday. Chris Paul and the division-leading Los Angeles Clippers beat the Los Angeles L...

    Blog | February 15, 2013
  9. Q&A: Killing Them Softly Director Andrew Dominik

    Amos Barshad

    You can't blame the marketing folks behind Killing Them Softly — the third movie from Australian writer/director Andrew Dominik, after Chopper and The Assassination of Jesse James by the Coward Robert Ford — for pushing it as something al...

    Blog | November 29, 2012
  10. Denny's Launches Hobbit-Themed Breakfast, Now Marketing Directly ...

    Amos Barshad

    I don't know what it's like where you grew up, but in Boston there's only like four places open to eat 24 hours, and two of them are drive-through McDonald's, so if you're feeling peckish in the later hours and you'd like some waiter service, you're ...

    Blog | October 24, 2012
  11. Snoop Lion (né Dogg) Is the New Face of Hot Pockets

    Rembert Browne

    I mean, it was only a matter of time: Yes, Snoop Lion is officially a spokesman for Hot Pockets. While the brand in question may surprise you, the act of doing a spot for something completely out of left field is all that Snoop knows. To put t...

    Blog | October 12, 2012
  12. Trailers of the Week: The Bourne Legacy, Premium Rush, The Expend...

    Rembert Browne and Dan Silver

    The Bourne Legacy (August 3) Silver: For as good as the Bourne films are, they inexplicably always seem to get lost in the shuffle of summer movie marketing. So I was treating The Bourne Legacy just like I did the previous three, as a film that ...

    Blog | June 01, 2012
  13. AMC Will Re-Air The Walking Dead Pilot in Black and White, Becaus...

    Tara Ariano

    To hype the imminent third season of its zombie drama, The Walking Dead, AMC has launched a daring viral campaign involving several seemingly unconnected incidents of deranged cannibalism. Just kidding: AMC's marketing plan is not that ambitious. ...

    Blog | June 01, 2012
  14. YouTube HOF: These Are Not the Superheroes You're Looking For

    Grantland staff

    "Batdance" Prince - Batdance by val6210 Alex Pappademas: The thing that genuinely saddens me about the era of carefully quality-controlled fan-service-calibrated superhero-movie-making/marketing is that we'll never get another "Batdance." Kitsch...

    Blog | May 02, 2012
  15. A look at Lana Del Rey and her new album 'Born to Die'

    Alex Pappademas

    Is there any way to separate the Internet hatred of Lana Del Rey from her (sort of surprisingly good) album?

    Story | Conversation | January 31, 2012
  16. Solving The 'Coachella Flyer Code'

    Carles

    I have always been intrigued by the art and/or consumer science of festival flyer design. The festival flyer is not just a one-dimensional announcement simply announcing, "These bands are playing our music festival." It is an important marketing tool...

    Blog | January 11, 2012