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106 results for "marketing"

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  1. After years of rumors, are Milan finally for sale?

    James Horncastle

    On Wednesday, Bloomberg claimed AC Milan is "weighing a sale" and Lazard, the financial advisory and asset management company, had "sent marketing documents to potential buyers." Not for the first time Fininvest, the Berlusconi family holding company...

    Blog | March 07, 2014
  2. BvB's search for lost serenity

    Stefan Buczko

    Borussia Dortmund have won the highly esteemed Sport Business award 2014 for their marketing campaign "From Dortmund with love.", which they initiated around the Champions League Final, but at the rate they are going, they won't win it in 2015. "B...

    Blog | February 05, 2014
  3. Spain, Greece, Bosnia to play friendlies in US ahead of World Cup...

    ESPN staff

    World Cup news

    Story | Conversation | February 04, 2014
  4. Castilla stars make the most of their Doha debuts

    Nicholas Rigg

    The millionaires of world football met in the millionaire's playground of Qatar to kick-off 2014 with a friendly that was more about marketing than meaningful preparation for the resumption of La Liga this weekend. Real Madrid took on Paris St Ger...

    Blog | January 03, 2014
  5. Meet the American trying to make AS Monaco into marketing gold

    Roger Bennett

    I tracked down Bruce Bundrant to discover why an American hailing from Abilene, Texas, would want to become the "directeur commercial" (chief marketing and sales officer) of a European powerhouse pretender: Ligue 1 leader AS Monaco. Once we connected...

    Blog | October 02, 2013
  6. Jose Mourinho now has his own kids' cartoon and trading card game...

    Chris Wright

    Served up with a healthy side salad of what we can only presume self-congratulatory marketing dimwits refer to as "relevant youth marketing strategy" comes the news that Jose Mourinho now has his very own children's cartoon and trading card game tie-...

    Blog | August 29, 2013
  7. U.S. national team - Why a return to MLS would benefit Herculez G...

    Doug McIntyre

    Doug McIntyre speaks with U.S. striker Herculez Gomez about his possible return to MLS from Liga MX. Gomez, whose Mexican-American heritage would be a marketing boon in the U.S., said he'd welcome a return to MLS, though not to KC, which owns his rights.

    Blog | Conversation | May 01, 2013
  8. Garber Q&A: Growth, life minus Beckham, Chivas' identity

    Jeff Carlisle

    As MLS embarked on its 18th season last weekend, the league was entering a brave new world of sorts. David Beckham's free kicks and marketing muscle have departed. For the first time since 2006, there is no expansion team entering the league to furth...

    Blog | March 05, 2013
  9. Chelsea fail to remove Torres billboard outside the Bridge

    Chris Wright

    If there's a bit of flagrant self-promotion stinking up your football then you can be fairly sure that bookies Paddy Power (of "Nicklas Bendtner's pants" fame) are close at hand, with semi-humorous publicity stunts being the company's go-to marketing...

    Blog | March 01, 2013
  10. The magazine the players read?

    John Brewin

    Trade magazines are solely for the professionally interested. Buses is probably a right riveting read if you are a bus driver. Direct Marketing News might buy a thrill if you are engaged in mailshots, SMS and outdoor advertising. If you are not invol...

    Blog | February 21, 2013
  11. Video: Mario Balotelli jeered by two blokes in spacesuits

    Chris Wright

    So, this happened during Holland's 1-1 draw against Italy last night... Houston, we have a popular deodorant brand's guerrilla marketing ploy!...

    Blog | February 07, 2013
  12. Park experiment nears end as Yun Suk-Young signs

    Sean Smith

    Ji-Sung Park is free to go. The Asian backers now have a ready-made marketing replacement as South Korean left back Yun Suk-Young has been granted a work permit by the FA. Now all he needs is a visa, and for an international player who played in L...

    Blog | January 30, 2013
  13. Talking business with Usain Bolt

    Darren Rovell

    The fastest man in the world title is a marketing dream, and it belongs to Usain Bolt, who this summer became the first athlete in Olympic history to defend his 100-meter and 200-meter gold medals. I sat down with Bolt to talk about his business. ...

    Blog | October 15, 2012
  14. Sepp Blatter defends his role in FIFA kickbacks scandal

    FIFA President Sepp Blatter defended his role in a World Cup kickbacks scandal on Thursday, after his former boss Joao Havelange was formally identified for taking millions of dollars in payments from marketing deals.

    Story | Conversation | July 12, 2012
  15. Swiss court OKs showing details on FIFA kickbacks

    Switzerland's supreme court ordered the release of a document identifying which senior football officials took millions of dollars in payments from the ISL agency, FIFA's marketing partner until it collapsed into bankruptcy 11 years ago.

    Story | Conversation | July 11, 2012
  16. 2012 Euro -- Denmark's Nicklas Bendtner shows off underpants with... news services

    Gambling on underwear performance

    Story | Conversation | June 14, 2012