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2 results for "nba finals"

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  1. 2010 NBA Finals: Nielsen Co. says 28.2 million watched Game 7 of ...

    Not since Michael Jordan's final championship has a pro basketball game drawn a bigger audience than last week's seventh game of the Lakers-Celtics series.

    Story | Conversation | June 22, 2010
  2. Parity not always a good thing

    Terry Brown

    The NBA has always benefited from having big, bad teams on the block that everyone wants to beat.

    Story | Conversation | August 04, 2004