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7 results for "playbook"

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  1. Social media: Giants hottest team in sports

    Maria Burns Ortiz

    The San Francisco Giants are not only the hottest team in baseball right now, they're the hottest team in U.S. professional sports on social media. Giants director of social media Bryan Srabian said the current level of social media engagement an...

    Blog | October 26, 2012
  2. Social media: MLB is breaking records

    Maria Burns Ortiz

    Major League Baseball is shattering records this postseason on social media. Even before Thursday's four potential elimination games and Friday's two Game 5 matchups, MLB already had generated twice as many social media comments as it did during ...

    Blog | October 12, 2012
  3. Social media: Bobby V first, Guillen next?

    Maria Burns Ortiz

    Major League Baseball had the social media world abuzz on Thursday, but little of the conversation centered on the upcoming postseason. It was the firing of one high-profile manager -- Bobby Valentine of the Boston Red Sox -- and the rumored impendin...

    Blog | October 05, 2012
  4. Social media: MLB.com is private for stunt

    Maria Burns Ortiz

    The hottest club in Major League Baseball on Thursday was not a team contending for the playoffs. The buzz began earlier this week when @MLB started posting tweets about #MLBMembersOnly but didn't elaborate on what the hashtag was referring to. ...

    Blog | September 21, 2012
  5. Olympics tweeted, Storified, Facebooked

    Maria Burns Ortiz

    The London 2012 Olympics will be live-tweeted. They will be Storified. They will be Facebooked, Instagrammed and Pinned. They will feature Foursquare check-ins, apps and YouTube videos. They will be discussed on Weibo, Tencent, Orkut and...

    Blog | July 27, 2012
  6. Social media: MLB set for All-Star Week

    Maria Burns Ortiz

    Major League Baseball will make social media history next week as the league allows players to post to social media during the 2012 All-Star Game. True, professional athletes and managers from across sports have posted in-game updates before, but...

    Blog | July 06, 2012
  7. Social media: Celtics-Heat all the buzz

    Maria Burns Ortiz

    The Miami Heat and Boston Celtics will come down to a Game 7 in the Eastern Conference finals. Who could have predicted this showdown? Turns out a quick look at social media might have. Analyzing everything from total number of Facebook likes to ...

    Blog | June 08, 2012