http://assets.espn.go.com/i/tvlistings/tv_espn_original.gif en-us 10 ESPN Inc. http://espn.go.com/ Copyright 2010 ESPN Inc. The U.S. Olympic Committee hired Lisa Baird as its chief marketing officer Monday, putting its plan in the hands of a former executive at the NFL, IBM and other multimillion-dollar companies.]]> January 12, 2009 12:06:02 PST