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			<title><![CDATA[Expanding its house: Under Armour set to go public]]></title>
			<link><![CDATA[http://sports.espn.go.com/espn/columns/story?columnist=rovell_darren&id=2143609]]></link>
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			<description><![CDATA[Under Armour has declared its intentions to go public by filing its registration with the SEC, seeking to sell as much as $100 million in common stock.]]></description>
			<pubDate>August 26, 2005 06:24:48 PDT EST</pubDate>
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			<title><![CDATA[New business reality for fantasy baseball]]></title>
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			<description><![CDATA[MLB Advance Media now controls exclusive rights to fantasy baseball games.]]></description>
			<pubDate>January 19, 2005 07:31:18 PST EST</pubDate>
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			<title><![CDATA[Getting hooked on the Marlins]]></title>
			<link><![CDATA[http://sports.espn.go.com/mlb/news/story?id=1621757]]></link>
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			<description><![CDATA[Dontrelle Willis and the Marlins try to get sports fans in Miami excited about baseball again.]]></description>
			<pubDate>September 23, 2003 04:47:31 PDT EST</pubDate>
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			<title><![CDATA[Blue Jays challenged by the dollar]]></title>
			<link><![CDATA[http://a.espncdn.com/sportsbusiness/s/2003/0819/1599106.html]]></link>
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			<description><![CDATA[The Blue Jays are taking some serious financial hits, just like their Canadian baseball brethren in Montreal.]]></description>
			<pubDate>August 19, 2003 10:29:10 PDT EST</pubDate>
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			<title><![CDATA[Marketing 'Godzilla' in Gotham]]></title>
			<link><![CDATA[http://a.espncdn.com/sportsbusiness/s/2003/0423/1543627.html]]></link>
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			<description><![CDATA[Yankees' rookie outfielder is off to a fast start both on and off the field.]]></description>
			<pubDate>April 23, 2003 13:02:40 PDT EST</pubDate>
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			<title><![CDATA[Wilkins gets checks for retro jerseys from NBA, not NBARPA]]></title>
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			<description><![CDATA[The NBARPA said Friday that only Dominique Wilkins gets royalties from the sale of his retro jerseys, because the former Hawks star signed a deal with the NBA.]]></description>
			<pubDate>February 28, 2003 12:55:29 PST EST</pubDate>
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			<title><![CDATA[Writers: We won't hose Rose]]></title>
			<link><![CDATA[http://a.espncdn.com/mlb/s/2002/1210/1474784.html]]></link>
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			<description><![CDATA[If Pete Rose were on the ballot, baseball writers say they would vote for him.]]></description>
			<pubDate>December 10, 2002 08:47:42 PST EST</pubDate>
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			<title><![CDATA[Rovell: They keep on giving]]></title>
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			<description><![CDATA[Deceased athletes continue to make money for their families even after their deaths.]]></description>
			<pubDate>November 27, 2002 12:04:49 PST EST</pubDate>
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			<title><![CDATA[Rovell: Talk about attorney-client privilege]]></title>
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			<description><![CDATA[Front-office executives like baseball's Bob DuPuy reached the big leagues through trial without error.]]></description>
			<pubDate>September 26, 2002 12:34:55 PDT EST</pubDate>
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			<title><![CDATA[Rovell: Riding tall in the saddle]]></title>
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			<description><![CDATA[Professional Bull Riders are rustling up a growing fan base as the sport gains in popularity.]]></description>
			<pubDate>August 07, 2002 18:50:26 PDT EST</pubDate>
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			<title><![CDATA[Terrorism insurance bill could aid sports world]]></title>
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			<description><![CDATA[Congress considers ways to ensure arenas and stadiums have sufficient coverage in the event of a terrorist attack.]]></description>
			<pubDate>June 18, 2002 13:12:40 PDT EST</pubDate>
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			<title><![CDATA[Rovell: It's on the green where dreams come true]]></title>
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			<description><![CDATA[You can dream about being like Mike on the basketball court, but it's on the golf course where you really find out if you stack up with Tiger.]]></description>
			<pubDate>June 11, 2002 12:38:50 PDT EST</pubDate>
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			<title><![CDATA[Old-school is still cool with today's star athletes]]></title>
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			<description><![CDATA[Current-day players like Lakers center Shaquille O'Neal are collecting vintage NBA jerseys.]]></description>
			<pubDate>May 08, 2002 07:28:12 PDT EST</pubDate>
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