Scoop Jackson writes that talk of LeBron heading back to Cleveland forgets the person at the center of why he will never return to the Cavs in their current state: Dan Gilbert.
With Dwyane Wade injured, Miami should give Chris Bosh a greater role and take some pressure off LeBron James if Heat hope to three-peat, Scoop Jackson writes.
Amid many worthy candidates, the NBA Coach of the Year award will likely end up going to one of three guys, Scoop Jackson writes.
Everyone wants to grab the Heat's crown, but which teams made the right moves to put themselves in position to grab it? Scoop Jackson takes a look.
LeBron's reputation is taking hits for a glitch in his otherwise exceptional career: the last-second shot thing.
Despite what you might have heard, the NBA sky is not falling just because LeBron and Melo turned their backs on the Cavs and the Nuggets to start fresh in greener pastures.
Maybe he's taking cues from his friend, Kanye West. Maybe this is the way he always should have been. Either way, here's a voice who sings the praises of LeBron's new "bad guy" role.
There was sound (from the media that hyped the game). There was fury (from the Cavaliers fans in Quicken Loans Arena). But LeBron's first visit back to Cleveland with the Heat signified exactly nothing.
This most eventful of NBA offseasons has given rise to question after question after question. It's time for the answers. So let the games begin!
Has race been a factor in the LeBron-to-Miami backlash? Depends on who you ask. But a clue just might be found in the strong reactions to the man's own answer to that question.
Bulls should pull back in LeBron sweepstakes and focus on Anthony next year.
Even at their best, the Bulls have become just another Chicago underachiever.
Can't avoid it any longer. Carmelo Anthony is in "the" conversation now with Kobe, LeBron and D-Wade.
Scoop Jackson appraises the state of the NBA's contenders and how free agency is shaking out.
As the Bulls took the exit ramp from the 2009 playoffs, Scoop Jackson says the road map looks clear for a long postseason drive in 2010.
In honor of Michael Jordan's making the Hall of Fame, Scoop presents his 10 favorite MJ moments.