The owners of the Boston Red Sox were preoccupied with sagging TV ratings and hired marketing consultants who urged the team to place a greater emphasis on "good-looking stars," according to an excerpt from a book co-authored by Terry Francona.
Based on their track record, the Red Sox won't go for a big name as manager.
Boston Red Sox manager Terry Francona said Monday that recently acquired left-hander Erik Bedard is scheduled to start Thursday's series finale against Cleveland.
The Boston Red Sox will sign free-agent outfielder Carl Crawford to a seven-year, $142 million contract, a source confirmed to ESPNBoston.com on Wednesday.
Terry Francona has had an interesting career, and it's not over yet.
There's a lot to like about Felix Doubront, who'll make his big league debut Friday.