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As Nike's newest endorser, Rory McIlroy declined to discuss the terms of his deal, but one big question was answered Friday when his old Titleist Scotty Cameron was in the bag, replacing Nike's Method putter.

Some industry insiders believe that since Rory McIlroy changed all 14 of his clubs and golf ball to Nike all at once, the move could prove ominous, writes ESPN.com's Farrell Evans.

It seems obvious that pairing up with Rory McIlroy, the hottest player in golf, would be a sure win for Nike. With longtime endorser Tiger Woods' struggles in recent years, Nike Golf reported a 2 percent decline in sales for the 2010 fiscal year and ...

Rory McIlroy will face added pressure and responsibility of marketing money in the near future, writes ESPN.com's Farrell Evans.

Could Rory McIlroy stepping away from Titleist hurt him inside the ropes? ESPN.com's Bob Harig tackles the issue.

Rory McIlroy is officially a free agent when it comes to golf equipment.

The company behind Fila shoes and clothing is taking a swing at golf, forming a foursome to purchase the maker of Titleist golf balls and FootJoy shoes from liquor company Fortune Brands Inc.

ESPN's recently announced endorsement guidelines move sports journalism down the road toward professionalism, writes the Poynter Review Project, but there is still plenty of room for improvement.

Consumer products maker Fortune Brands Inc. plans to split into three companies, keeping its liquor business led by Jim Beam bourbon while shedding the units that make Titleist golf balls, Moen faucets and Master Locks.

Tiger Woods said Tuesday that golf clubs currently for sale on eBay and reportedly used in his 2000-01 "Tiger Slam" aren't the actual clubs he used.

FORT MYERS, Fla. -- Josh Beckett walked into the Red Sox clubhouse at City of Palms Park Thursday afternoon, sporting sunglasses and carrying a Titleist driver. The right-hander wasn't preparing to tee off, he was rather about to make his spring d...

Callaway Golf has won a patent infringement case against Acushnet, the maker of the popular Titleist Pro V1 ball.

2,253,649,101,066,840,000,000,000,000,000,000,000 to 1 are The odds of Jacqueline Gagne making 16 holes-in-one in six months. Sound unbelievable? Dave Kindred investigates.

Peter Jacobsen wants his golf clubs back.

Ernie Els has signed a new equipment deal with Callaway Golf, ending his relationship with Titleist that began in 2003.

On Thursday, Callaway Golf filed a complaint in U.S. District Court in Delaware against Acushnet, alleging that Acushnet's Titleist Pro V1 line of golf balls infringes on four or more golf ball patents owned by Callaway.