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2 results for "uniforms"

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  1. Sell the Uniforms Already

    Henry Abbott

    The more I think about it, the more I'm all for the NBA selling sponsorships of NBA uniforms. My main thought: It's something that could bring in big dollars, while the cost -- a little visual distraction -- is minimal. This is perfect compro...

    Blog | August 03, 2009
  2. Wearing Red Leads to Victories

    Henry Abbott

    No kidding. Maybe the Bulls Dynasty was all about the clothes. According to a study (described in National Geographic) published earlier this year, when two opponents are fairly evenly matched, the red uniforms can make a difference. British anthropo...

    Blog | September 29, 2005